Our Team
The team behind
Creative Automatic.
Eric Gilmore
Technical Founder
Eric Gilmore is the Founder of Creative Automatic. He started the company after spending a decade in ad tech, where he saw firsthand the performance benefits of building and testing a wide range of creative variations and how time-consuming it was to make them.
Prior to starting Creative Automatic, Eric was the Lead Creative Engineer at Rocket Fuel, where he specialized in building dynamic creative optimization systems that adjusted visual compositions of ad units on the fly depending on a wide range of inputs aimed to improve campaign performance.
Eric graduated from the Savannah College of Art and Design with a Master of Fine Arts in Interactive Design and Game Development.
Alvin Ali Khaled
Software Engineer
Alvin brings extensive experience with Machine Learning, scaling distributed systems, and system optimization. His wealth of technical expertise builds world-class systems.
Alvin built machine learning pipelines and services for Dynamic Creative (and other recommender systems) at Rocket Fuel. He values clarity, concision, and the pursuit of sustainable living.
Gregory Kennedy
Advisor
Gregory has over 20 years of experience leading global marketing, content, brand, and communications strategy for high-tech companies, including InMobi, AdRoll, and Sojern. A former creative director and a two-time head of marketing, he specializes in helping take startups from zero to scale.
He currently works as a Fractional CMO and marketing consultant with his agency BrandZen, where he advises early-stage companies on their go-to-market strategy, helping them focus on unique strengths to differentiate and grow their business.
He has a marketing certification from U.C. Berkely Extension and received two Golden Pencils creative awards for digital advertising.
Our StoRY
We aim to amplify the production capability of graphic designers.
We're an independent self-serve design tool that enhances creative design teams’ production capabilities. Our mission is to empower designers by unlocking their imagination with intuitive tools.
Behind the scenes, we're seasoned engineers passionate about AI and optimization algorithms. With 20+ years of experience in ad tech, we've supported over 100+ brands across 10B+ impressions.
Creative Automatic saves time by automatically cascading visual design changes across a matrix of ad sizes in real-time. Say goodbye to individually designing various ad units–we instantly produce any size you need. This not only help you maintain brand consistency across every channel but results in better campaign performance since you can now easily create graphics for non-standard and proprietary ad sizes.
Join us on our journey to revolutionize design workflow with the blend of artistry and automation that is Creative Automatic. Experience visual consistency, production speed, and the freedom to focus on conceptual challenges.
